One of the most well known companies in the coffee industry is Lavazza. The company, which is based out of Rome, is well known for selling quality coffee products including packaged coffee, coffee machines, and drinkware. While the company has a reputation for providing great products, it also operates a number of Lavazza coffee shops all over the world. While many of these are corporate owned, there are some that are franchises as well. If you are looking to open up your own business, a franchise of Lavazza could be a great option. Due to the reputation that the company has already established, it can be easy to start a new coffee shop and be successful. Beyond the reputation, the corporate office will continue to provide a number of services to help you succeed. This will include marketing your new business, hiring staff, and training employees to ensure they fit the company model.